Perfecting the science of molecular gastronomy with India’s spice and flavour, Zorawar Kalra is a name that commands respect in the Indian hospitality industry. The face of Massive Restaurants, Mr. Kalra proudly tells the tale of a brand that majestically owns and operates trendsetting and critically acclaimed brands. Spearheading Massive Restaurants that includes Farzi Café, KODE, Masala Library by Jiggs Kalra, Rivers to Ocean (R2O), Made In Punjab and Pa Pa Ya under its wing, it has been an adrenaline-charged journey for him as he watches it grow exponentially. Owing to its success stories, the brand has recently raised INR 160 crores from Gaja Capital for the purpose of expansion. With strong foresight, he is a visionary who aims to launch properties in 10 new cities within this year end. Spread over 10 outlets in India, Farzi Café gets ready to spread its wings to London and 6 other cities in the Middle East. Extending to 5 outlets in the country, Pa Pa Ya sets the Asian notes right, while other brands like KODE and Made in Punjab are in the nascent stages for an international launch soon enough. With USA, UK and the Middle East on Kalra’s radar for international expansions, it is safe to assume that Massive Restaurants is going the right way.
Counted amongst one of the youngest, most successful restaurateurs of India, he reinvents Indian cuisine with his strong business acumen and a rich heritage spanning over four decades. Considered as the ‘Man with a Vision on a Mission’ & ‘The Prince of Indian Cuisine’, he has been recognized amongst the 50 Most Influential Young Indians by GQ India (thrice); GQ Men of the Year – Restauranteur of 2017; Economic Times 40 Under 40; Forbes Tycoons of Tomorrow; Restaurateur of the Year Award, 2014 & 2017, Times of India & Vir Sanghvi Awards; a Finalist in E&Y Entrepreneur of the year 2017; HT Crystals, 2014 and Entrepreneur of the Year in Service Business – F & B Services, Entrepreneur India Awards, 2014. December 2012 was a milestone for him, as it saw the launch of his latest venture Massive Restaurants Pvt. Ltd., which in its first year of operations won over 19 prestigious awards under various categories. Zorawar Kalra has also been a judge on Masterchef India Season 5.
Reviving Indian cuisine and now putting it on the global food map, he holds the recipe for success, delectable food and humility. With a Master’s in Business Administration from Boston’s Bentley Business University, his proclivity towards path breaking edible creations hails from his genetic love for food. An entrepreneurial bent of mind and the new encyclopaedia for all things food, he has ostensibly studied the Indian food & beverage market, introducing some of the most genre defining restaurant concepts Mumbai has ever seen.
With a plethora of commendable brands in his kitty, it comes as no surprise that Massive Restaurants is making its mark, the ‘larger than life’ way. Masala Library by Jiggs Kalra, the magnum opus of Mr. Jiggs Kalra, present in Mumbai, is considered amongst the best restaurants in India, having won over fifteen prestigious awards within the first year of its launch in October 2013, while being appreciated by both diners and critics alike. Made in Punjab, the smart casual restaurant concept, serving traditional cuisine from the Punjab province, offers culinary masterpieces from the regions surrounding the Five Rivers. While the multi-award winning, critically acclaimed, revolutionary modern Indian bistro Farzi Café, best described as a gourmet experience, amalgamates traditional global cuisine, with Indian influences, contemporary presentations, culinary styles and an ambiance with the aim to bring Indian cuisine, back “in-Vogue”. By the end of 2018, Farzi Café will be present across 7 countries. With the launch of its new modern pan-Asian bistro concept Pa Pa Ya, the brand aims to completely reinvent Asian cuisine on a global scale. The further launch of freestyle modern bar n kitchen – KODE, which boasts the largest whiskey bar in India; and unlimited barbecued local and global delicacies – BBQ’D is an aim to reinvent the food and dining concept. Bo-Tai Qutub is Zorawar Kalra’s first contemporary Thai restaurant with a luxe setting and stunning cocktails. Rivers to Oceans (R2O), as the name suggests, indulges you with food from a wide spectrum—from the river beds to the deep ends of the ocean across the globe and is the latest outfit by Mr. Kalra and his wife, Dildeep Kalra.
Mr. Kalra spends his free time with his family including his two kids, playing golf and his deep love for computer games.